by Heidi Richards Mooney | Jan 31, 2025 | About Flowers, Business of Flowers, Feature Stories, Flower Shop Marketing
Chinese New Year, also known as the Lunar New Year, is a vibrant and culturally rich celebration that offers a golden opportunity for independent flower shop owners to expand their reach, boost sales, and connect with customers. With flowers playing a symbolic role in...
by Heidi Richards Mooney | Sep 6, 2024 | About Flowers, Business of Flowers, Flower Business, Flower Shop Marketing
As the vibrant hues of summer transition into the warm, rich tones of fall, September presents a wonderful opportunity to celebrate life’s moments with flowers. Whether it’s a thoughtful bouquet for a loved one or seasonal arrangements to decorate your home, flowers...
by Heidi Richards Mooney | May 24, 2024 | About Flowers, Feature Stories, Floral Artists, History of Floral Design
To understand how How Lucca Della Robbia Has Influenced Floral Design you must first get a history of the artist. Lucca della Robbia was a prominent Italian Renaissance artist known for his innovative work in sculpture and ceramics. Born around 1400 in Florence,...
by Heidi Richards Mooney | Sep 18, 2023 | About Flowers, Feature Stories
Plants and flowers have a remarkable ability to soothe the soul and provide numerous psychological and emotional benefits. Here are some ways in which they can have a positive impact: Stress Reduction: Research has shown that being around plants and flowers can reduce...
by Heidi Richards Mooney | Aug 23, 2023 | About Flowers, Feature Stories
The history of floral design is rich and diverse, spanning cultures, civilizations, and artistic movements .It is a journey that spans cultures, civilizations, and artistic movements. Flowers have been used for centuries to communicate emotions, mark celebrations, and...
by Heidi Richards Mooney | Apr 27, 2023 | About Flowers, Floral Tips & Trends
Mixing textures and colors is a wonderful way to create visually appealing and dynamic floral arrangements. Here’s how you can effectively combine textures and colors to craft stunning displays: Choose a Color Palette: Decide on a color scheme that complements...
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