by Heidi Richards Mooney | Jun 18, 2025 | Feature Stories, Floral Associations, Flowers Galore
The floral industry thrives on innovation, passion, and people—and none of it flourishes without support. That’s why the American Floral Endowment (AFE) is calling on all of us to R.I.S.E.—Research, Internships, Scholarships, and Education—to secure a sustainable,...
by Heidi Richards Mooney | Jul 1, 2024 | Feature Stories, Floral Associations
I just received my current issue of AFE Bulletin and it made me realize just how amazing this organization is and all it does to advance all aspects of floristry. So today I am highlighting just a few of the many aspects of AFE and how you too can support and get...
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