Listen as they talk with influential florists, growers and flower industry professionals.

Latest Episode includes conversation with Sierra Steifman of The Floral Society. She has a heart of gold and it’s all geared towards the industry!

Their conversation on the podcast covers a multitude of helpful topics, starting with Sierra’s go-to studio tools (all of which you can find available on The Floral Society website). We’re also going into the maintenance of clippers and various types of flower frogs.

In this issue they talk about tablescapes! Listen as Sierra shares a few tips on enhancing a tablescape with other decor items, namely candles. Candles have so much diversity in height, width, design, and even in the holders! Listen in to hear Sierra’s favorite designs.

At The Floral Society, they create thoughtfully designed floral, garden & home goods inspired by nature. Founded by Sierra Steifman of New York’s boutique floral house Poppies & Posies, they are driven by a love of flowers and dedicated to sharing our expertise with others. Established in 2018, The Floral Society designs and develops tools and objects to awaken the inner creative, encourage the budding florist, and inspire communities to gather. There’s a seat for everyone at their table. Follow them on Instagram @thefloralsociety and shop the site at

Other episodes include tips to working with Photographers, The Life of a Retail Florist, Adding Unique Offerings to Your Floral Business and more!

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